As a therapist in Charlottesville, Shea Graham understands the importance of branding to communicate her services to potential clients. During a recent branding session, we had the opportunity to capture the essence of her business in photographs that represent her mission, values, and unique approach to therapy and wellness!

Shea’s private practice takes place in her home office, which provided the perfect backdrop for our photo shoot. We aimed to capture the space as a warm, welcoming environment that conveys a sense of comfort and safety to clients seeking support. We used natural lighting and warm colors to create a cozy atmosphere, highlighting the personal touches that make Shea’s space feel like home!

One of the key aspects of Shea’s practice is her focus on individualized attention and care. She prefers one-on-one sessions to classroom settings, which allows her to provide personalized support to each of her clients!

In addition to her private practice, Shea offers wellness courses that can be downloaded and listened to on-demand. We aimed to capture the sense of empowerment and self-care that these courses provide, showing Shea as a leader and guide for her clients’ mental health journeys.

Shea’s clientele is mostly women of color, and she specializes in supporting those who are struggling with anxiety, depression, grief, and trauma. The session with Shea was SUCH a success because of her intentionality going into the shoot! We captured the essence of her practice in photographs that convey her mission and values. I’m so excited to see how Shea uses these images to communicate her unique approach to therapy and wellness, and to help support her in growing her business and serving her community!

If you enjoyed this post, binge through these brand shoots as well & learn more about the Branding Experience.

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